New Homeowner Marketing
Be ready to see lots of posts on this topic. Many businesses and financial professionals can benefit by direct mailing to new homeowners. Engage is working on some very compelling products for anyone to start and launch a regular new homeowner marketing program.
Statistically new homeowners are significant consumers. They are a fresh contact for any business in the area they move to. New homeowners are “up for grabs.”
If your business can benefit by reaching out to new homeowners then you should be marketing to this great direct mail target.
New homeowner lists are usually 100-200 in the typical trade area of a business. So it is important for you to have a very high power exclusive offer for this small group you are mailing to.